East Side Dental Smiles

5.00 /5 (5 reviews)
Verified Reviews

About

Elite Smile NYC, located on the 18th floor of 1776 Broadway in Midtown Manhattan, is a premier dental practice dedicated to providing exceptional, patient-centered dental care with genuine compassion. The practice is led by Drs. Sellinger and Horbar, who have built a reputation for combining clinical excellence with a warm, welcoming approach to patient care. The practice's mission centers on instilling confidence in patients through comprehensive dental solutions, whether for routine maintenance or complete smile transformations. With a commitment to cutting-edge technology and personalized service, Elite Smile NYC has established itself as a trusted dental destination in New York City. The practice prioritizes patient comfort and respects their time by maintaining strict appointment schedules, ensuring minimal waiting room delays. The office is equipped with advanced dental technology including digital x-ray systems, lasers, electric handpieces, Isolite systems, and CEREC technology for on-site restoration fabrication. This technological investment reflects the practice's philosophy that innovation directly benefits patient outcomes and experience. The team demonstrates expertise across multiple dental disciplines, from routine cleanings and preventive care to complex restorative and cosmetic procedures. Patient testimonials consistently highlight the professionalism, warmth, and attention to detail provided by both the doctors and clinical staff. The practice has cultivated a loyal patient base, with many patients reporting they have been with the practice for over a decade. The office environment itself is described as modern, sparkling clean, bright, and comfortable—designed to reduce dental anxiety and create a pleasant experience. Dr. Sellinger is particularly noted for his patient demeanor, kindness, and meticulous attention to detail, while Dr. Horbar is praised for her efficiency, competence, and ability to explain procedures clearly. The practice's commitment to excellence extends beyond clinical care to include transparent billing practices and clear communication about treatment options and costs. For patients seeking comprehensive dental care in a professional yet compassionate setting, Elite Smile NYC represents a practice that balances technical expertise with genuine patient advocacy.

Additional Details

Specialization: General dentistry, cosmetic dentistry, and restorative dentistry
Awards & Recognitions: 99.3% patient referral rate; Top Dentists recognition (2011)[1]
Services Offered: Dental cleanings, dental consultations, bridges, root canals, cosmetic dentistry, restorative dentistry, and smile makeovers[1][2]

Contact Information

📍 1776 Broadway 18th Floor, New York, NY 10019, USA
🏢 New York

Location

Customer Reviews

THE EXPLORER
May 25, 2025

My wife and I have both been going to East Side Dental for several years at their old location on east 50th st. Now they are at the new location on the west side. You enter the building on Broadway and pass security. Elevator up to 18th floor. Beautiful new offices. Big reception, comfortable waiting area and nice new treatment offices. Very good cleaning by the hygienist. Then Dr Krakow examined my teeth. Very friendly and professional.

Rich Connors
January 22, 2026

Beautiful, new facility. Very nice staff. Saw Dr. Silard for first time. He methodically (and gently) checked everything and explained to me everything about my issue, which was a problem with a root canal/crown from years ago. Highly recommend Dr. Silard.

Maggie Rose
September 30, 2025

Dr. Silard is an excellent, well-trained, trustworthy dentist. He’s the first dentist I’ve had in my life whose guidance I trust completely. Prior to seeing him, I went to a different dentist who tried to pressure me into getting fillings that I didn’t need. Dr. Silard thoroughly explains his guidance, and takes an approach that would best benefit the patient, and never overcharges. I really appreciate that he takes a conservative approach and only suggests I do treatment that I really need. He is very well trained and his work is phenomenal. On top of that, his office staff is so on top of things! They handle the billing with my insurance and make the process so seamless. I recommend him highly! The office is also super convenient and beautiful. And he’s fun to chat with!! I look forward to my visits there!

Anna Li
January 29, 2026

Dr. Horbar is patient and listens well if I have an issue or questions about what is going on in my mouth. Her new location is very clean and well-appointed with a smart staff, lovely large restrooms, a coffee machine and water. It was kind of a treat to go to the dentist!

Jason England
July 31, 2025

I’ve been a very satisfied patient for some time but recently broke a tooth and need some extra care. Chris and Nori worked together so seamlessly I was genuinely impressed. Very satisfied patient :-D