Midtown Dental Group Fashion District

4.20 /5 (5 reviews)
Verified Reviews

About

Midtown Dental Group Fashion District, located at 241 W 37th St Ground Floor, New York, NY 10018, stands as a premier destination for exceptional dental care in the heart of Manhattan's vibrant Fashion District. Established in 2008 by visionary dentist Dr. Daniell Mishaan, Midtown Dental Group began as a single office in this iconic neighborhood, driven by a mission to revolutionize dentistry by prioritizing patient-first care in an era dominated by impersonal, volume-driven practices. Dr. Mishaan, alongside co-founders Dr. Michael Bruno and Dr. Rebecca Shamis, set out to create a nurturing environment where kindness, compassion, and empathy guide every interaction, ensuring patients feel valued and cared for from their first visit. This founding philosophy has propelled the practice's remarkable growth, expanding from its humble origins to seven locations across Manhattan, Brooklyn, and New Jersey, all while maintaining the same unwavering commitment to quality, convenience, and personalized service[1][2][3][7].

Nestled among the bustling streets and chic fashion outlets of the Garment District, the Fashion District office embodies urban elegance fused with cutting-edge dental expertise. Designed as a cosmetic dental boutique, it offers a safe, comfortable sanctuary for busy professionals whose demanding schedules often leave little room for self-care. Here, patients can expect top-tier treatments tailored to their unique needs, delivered in a modern space equipped with state-of-the-art technology such as digital X-rays, intraoral cameras, CAD/CAM systems, and advanced diagnostic tools. These innovations enable precise, minimally invasive procedures that enhance comfort, reduce treatment times, and deliver superior outcomes, setting Midtown Dental Group apart from traditional practices[1][3][6].

The mission of Midtown Dental Group Fashion District is clear: to craft smiles that not only look stunning but also boost confidence and overall well-being. By placing patients at the forefront, the team counters industry trends toward rushed appointments and upselling, instead fostering genuine relationships built on trust and attentiveness. Reviews from platforms like Zocdoc echo this dedication, with patients praising the clean, welcoming office, friendly staff, and absence of high-pressure sales tactics. One visitor noted, 'Super positive experience here! Everyone is so pleasant so if you have anxiety about going to the dentist you should feel at ease and cared for. They don’t try to upsell you procedures, and they listen,' highlighting the empathetic approach that defines the practice[2][5].

Services at the Fashion District location encompass a comprehensive suite of dental solutions, from essential general dentistry—such as routine check-ups, cleanings, and emergency care—to transformative cosmetic enhancements. Patients can access discreet teeth straightening with clear aligners, dramatic smile makeovers, professional teeth whitening for a brighter grin, and urgent interventions for unexpected dental issues. The office operates by appointment only, with hours from 9:00 AM to 5:45 PM, though emergencies are accommodated same-day when possible, and walk-ins are welcomed in urgent cases. Always accepting new patients, the team encourages online booking for seamless scheduling[1][3].

What truly sets Midtown Dental Group Fashion District apart is its unique value proposition: luxury dental care that feels accessible and human-centered. Unlike competitors focused on high-volume throughput, this practice emphasizes a warm, boutique-like atmosphere where every visit is stress-free and personalized. Led by experts like Chief Dental Officer Dr. Jenny Armstrong and a roster of skilled dentists including Dr. Catherine Daniel, the team combines decades of collective experience with leading-edge tools to address everything from foundational oral health maintenance to aesthetic overhauls. Patients rave about the organized, professional staff and the genuine pleasure of dental visits, with one long-time family patient stating, 'My daughter and I have been going there for approximately seven years and they are nothing but the best'[2][5].

In a city as fast-paced as New York, Midtown Dental Group Fashion District distinguishes itself by making oral health a priority without compromising on lifestyle. Its ground-floor accessibility, proximity to major trains, and friendly greetings upon entry create an inviting entry point to superior care. Whether you're seeking to maintain gum health, straighten your smile discreetly, or achieve the dazzling white teeth you've always wanted, this location delivers uncompromising excellence. Backed by a leadership team passionate about innovation and patient satisfaction, Midtown Dental Group continues to redefine dental experiences, proving that true luxury lies in compassionate, high-quality service. Discover the difference today and join the countless New Yorkers who trust this beacon of dental excellence for their smiles[1][2][3][6].

Additional Details

Specialization: Cosmetic dentistry and comprehensive dental care including general dentistry, teeth whitening, smile makeovers, clear aligners, and emergency services[1][3]
Years of Experience: 18
Services Offered: General dentistry (check-ups, cleanings, gum health), cosmetic dentistry (smile makeovers, teeth whitening), clear aligners for straightening, emergency dental care[1][3]

Contact Information

📍 241 W 37th St Ground Floor, New York, NY 10018, USA
🏢 New York

Location

Customer Reviews

Daria Dmitrochenko
December 20, 2025

I’ve had the best dental cleaning of my life. It was thorough, significantly improved the look of my teeth, and I barely felt anything. My husband had an emergency tooth extraction, and Dr. Armstrong was wonderful with him. She also did my dental exam and never pushed any unnecessary procedures—she simply gave her professional opinion and reassured me when I was worried about my husband. The front desk staff are polite, personable, and accommodating. They work with most major insurance providers and clearly explain in advance what may not be covered, so there are no surprises. Overall, it was a wonderful experience, and I cannot recommend this clinic enough.

Adriana Vargas
January 30, 2026

I’ve never been a fan of going to dentist visits. I came across this location thru my insurance and decided to give it a try since it’s about a block away from my job. I truly found my dentist home. It’s been about a year since I started here and have had multiple visits with Violet, she makes my dentists visits so exciting. My teeth and gums have improved , her words of affirmation and work on my teeth have motivated me to do better.

Usman Ghani
September 9, 2025

I recently visited Dr. Sullivan’s dental clinic and had an excellent experience from start to finish. The staff was welcoming, professional, and made me feel comfortable right away. Dr. Sullivan took the time to explain everything clearly and answered all of my questions with patience. The clinic itself was clean, modern, and very well-organized. The care I received was thorough yet gentle, and I truly felt like I was in good hands. It’s not always easy to feel relaxed at the dentist, but Dr. Sullivan and the team created such a calm and friendly environment. I left the appointment feeling very satisfied with the results and confident about continuing my dental care here. I highly recommend Dr. Sullivan’s clinic to anyone looking for quality dental care and a team that genuinely cares about their patients.

C G
November 26, 2025

Dr. Armstrong and the practice office are great. I visited to take care of a broken tooth and needed an extraction. Dr. Armstrong is intolerable and confident and that made me feel very calm. I am very happy with the procedure and the practice overall ! Great communications every step of the way, and the office was spotless and very pleasant.

Joe W
December 18, 2025

I was a new patient. I went in for a 6 month cleaning. As a new patient, x-rays were taken of my teeth, as I would expect. The dentist then looked at my teeth. My teeth were not cleaned by a hygienist. The dentist did the procedure. He clearly had somewhere else to go because he only spent five minutes cleaning my teeth before sending me on my way. FIVE MINUTES. Add to this, there was music blaring in the waiting room and the examination room. It was the most unprofessional medical experience I’ve ever had. The only redeeming aspect of the visit was the woman at the front desk. She was quite pleasant. She also seemed surprised I was done so quickly.