Brian Rheude Orthodontics

4.20 /5 (5 reviews)
Verified Reviews

About

Brian Rheude Orthodontics, a premier and patient-centric orthodontic practice, has been a cornerstone of oral health and beautiful smiles in the Finger Lakes community of Canandaigua, New York, for over two decades. Founded and led by the highly esteemed Dr. Brian Rheude, the practice is built upon a foundation of clinical excellence, personalized care, and a genuine commitment to improving the lives of patients of all ages. Located in the heart of downtown Canandaigua at 90 N Main St, the practice is more than just a dental office; it is a trusted destination where advanced orthodontic technology meets compassionate, individualized attention. The practice's mission extends beyond straightening teeth—it is dedicated to creating healthy, functional, and confident smiles that last a lifetime, while fostering a warm, welcoming, and family-friendly environment where every patient feels valued and heard.

Dr. Brian Rheude's journey in orthodontics is marked by a pursuit of the highest standards in education and technique. After completing his rigorous dental and orthodontic specialty training, he established his practice with a clear vision: to provide the most effective, efficient, and comfortable orthodontic care available. His expertise encompasses the full spectrum of modern orthodontics, from early interceptive treatment for children to comprehensive care for teens and adults. What truly sets Brian Rheude Orthodontics apart is Dr. Rheude's meticulous, hands-on approach. He is personally involved in every aspect of diagnosis and treatment planning, ensuring that each patient receives a customized plan tailored to their unique anatomical needs, lifestyle, and aesthetic goals. This dedication to personal oversight is a rarity in an era where large corporate practices are common, making his care exceptionally detailed and consistent.

The practice is distinguished by its investment in state-of-the-art technology, which enhances diagnostic precision, treatment predictability, and patient comfort. Utilizing cutting-edge digital imaging, including low-radiation digital X-rays and iTero® intraoral scanners, Dr. Rheude can create precise 3D models of a patient's teeth without the discomfort of traditional impressions. This technology not only improves accuracy but also allows patients to visualize their potential treatment outcomes through digital smile simulations. For those seeking a discreet treatment option, the practice is a top provider of Invisalign® clear aligners, leveraging Dr. Rheude's status as an experienced and highly trained provider to manage even complex cases with this innovative system. However, the practice also excels in traditional and aesthetic braces, offering options like clear ceramic brackets and self-ligating Damon® System braces, which often reduce treatment time and discomfort.

Beyond technical prowess, the unique value proposition of Brian Rheude Orthodontics lies in its unparalleled patient experience. From the initial consultation, the staff prioritizes clear communication, thorough education, and transparent financial planning. The modern, comfortable office is designed to alleviate any anxiety, featuring a friendly and supportive team that remembers patients by name and celebrates their treatment milestones. The practice operates with remarkable efficiency, respecting patients' time by minimizing wait times and optimizing appointment schedules. A strong emphasis on community involvement further deepens the practice's local roots, reflecting Dr. Rheude's commitment to the well-being of the Canandaigua area. Ultimately, what sets this business apart is the perfect synergy of Dr. Rheude's deep expertise, a compassionate and skilled team, the latest technological advancements, and an unwavering focus on building lasting relationships. It’s a practice where clinical results are exceptional, and the journey to achieving them is positive, supportive, and truly personalized.

Additional Details

Specialization: Orthodontics and Dentofacial Orthopedics for children, teens, and adults, with a strong focus on Invisalign® and advanced cosmetic and functional smile correction.
Education & Certifications: Dr. Brian Rheude holds a Doctor of Dental Surgery (DDS) degree. He completed his specialized postgraduate education and received his Certificate in Orthodontics and Dentofacial Orthopedics from an accredited orthodontic residency program. He is a certified and highly experienced provider of Invisalign® clear aligners.
Professional Memberships: American Association of Orthodontists (AAO), Northeastern Society of Orthodontists (NESO), American Dental Association (ADA), New York State Dental Association (NYSDA), Seventh District Dental Society.
Awards & Recognitions: Consistently recognized as a 'Top Dentist' or 'Top Orthodontist' in Rochester-area peer-review surveys. Frequently named a 'Premier Provider' or 'Top Provider' for Invisalign® based on clinical experience and case volume.
Pricing & Insurance: The practice provides detailed fee information during the complimentary consultation. They work with patients to maximize insurance benefits and offer flexible payment plans, including interest-free in-house financing and third-party financing options through companies like CareCredit. They accept most major dental insurance plans and PPOs, and their team assists with claims and paperwork.

Contact Information

📍 90 N Main St, Canandaigua, NY 14424, USA
🏢 Canandaigua

Location

Customer Reviews

Julie Pendleton
October 20, 2025

Everyone is so kind and helpful here. This is my first time dealing with braces. They have walked me through every step with patience and understanding. We were referred to Dr. Rheude by several people and have been pleasantly surprised with their services. Amazing staff and office!

William Hanvey
October 13, 2025

We had an amazing experience from the moment we walked we were greeted with smiles and offered coffee. We then when in for our appointment and the great experience continued with our two young children. I highly recommend !!!

Cheryl Garey
October 16, 2025

Absolutely the best medical/dental experience we have ever had. The most professional and friendly and helpful service. The office is modern and all the staff was wonderful especially Hayley who walked us through everything.

Phyllis Pipolo
April 28, 2025

Very friendly staff. Dr. Rheude was also very friendly, and thorough. They did a great job making my daughter feel comfortable and answering all of our questions. Looking forward to working with them for my daughters oral care.

Joe
October 22, 2025

I had an absolutely terrible experience here last week. My retainer broke while I was traveling, and since I happened to be back in town visiting my parents, I thought I’d have it checked out by Dr. Rheude, who took over the office for my previous orthodontist. I’ve always liked Dr. Rheude. Every time we’ve met, he’s been wonderful and genuinely kind. The few times I had seen him before were for a couple minor adjustments to my retainer, which I was not charged for. At the moment, I am neither working nor insured, so I was naturally concerned about the cost of a visit. When we called to schedule an appointment, we explicitly told them I wasn’t insured and asked about the price. The person on the phone assured us not to worry about the cost and told us to just come in so they could look at the problem. So I arrived at the office, they briefly examined the retainer, told me I would need a new one and gave the prices of their products. I probably spent a total of five minutes with them. As I was leaving, the receptionist casually informed me that the visit would cost $150. I tried to explain the situation, but she refused to listen or compromise in any way. So that was $150 for five minutes of them telling me what I already know - that my retainer is broken- and basically to have them run through the prices of the products they offer. This showed a complete lack of consideration followed by a total unwillingness to help or make things right on the part of the staff. If someone tells you they’re uninsured and asks for the price of a visit, just be clear and tell them honestly. Extremely disappointed. Replying to owner’s comment: In your response, you completely failed to address the main issue. Instead you attempted to characterize me as ungrateful by saying that I was “appreciative when services were complimentary" and now giving "harsh criticism simply because a standard fee was applied.” The whole point is that the receptionist was specifically informed that I was uninsured when asked about the fee, and I was assured not to worry about it. If it’s a standard fee, why would you avoid providing that information when asked? Of course, I fully understand that miscommunication can happen. However, what’s disappointing is that there was no effort to acknowledge the misunderstanding, offer a compromise, or take any responsibility for the situation. You mentioned mutual respect, but so far, what I’ve experienced has been a complete lack of empathy or accountability from your side. This defensive reply, attempting to deflect criticism by questioning my attitude, only reinforces my concern about how this office handles feedback and issues like this.